Fiskars Acquires Li'l Davis Designs
Courtesy of the Fiskateers Blog:
Li’l Davis Designs joins Fiskars Craft Division
Madison, Wis.—According to Tricia, “Family inspires much of what we do at Li’l Davis, so we understand the value of preserving important moments, family or other, in a unique way. We want to ensure that your scrapbook pages are just as special as the moments themselves.”
Li’l Davis has continued to grow and now offers hundreds of innovative embellishments, tools and papers. Over the last five years, the company has evolved into an internationally recognized brand in the scrapbook community.
“We are excited about having Tricia and Brian join our family,” says Chad Vincent, Fiskars Craft President. “The brand look and feel that they have created and nurtured holds great potential for growth.”
Tricia and Brian will remain the creative leads of Li’l Davis, and the operations and marketing will be handled at Fiskars’ US headquarters in Madison, WI. Their newest lines will be revealed at the February 2008 Craft and
Hobby Association Show in Anaheim, CA.
“The new product lines for 2008 are fantastic, and we can’t wait to share them with our customers,” says Michelle Ponti, Director of Consumables at Fiskars Craft.
Fiskars® Brands, Inc. is a wholly owned subsidiary of Fiskars® Corporation, a Finnish corporation traded on the Helsinki Stock Exchange (HEX:FIS). Fiskars®, is the world’s leading manufacturer of scissors, gardening tools and cutlery, as well as other consumer products sold under the brand names including FISKARS®, Cloud 9 Design, Gerber Legendary Blades®, Gingher, Heidi Grace Designs, Montana®, Raadvad, Sankey and Ebert, Brunton, Kaimano, Kitchen Devils, Oficut, Silva, Werga, Wilkinson Sword, Winchester, Zinck Lysbro.
To view Fiskars® items, visit www.fiskars.com.
To view Fiskars items, visit www.fiskars.com. If you have further questions about Li’l Davis Designs, please visit www.lildavisdesigns.com
Li'l Davis should be a nice complement to the styles of Heidi Grace and Cloud 9, which are already a part of the Fiskars family. Looking forward to continuing to see great things from them under the Fiskars umbrella!